People show a tremendous loyalty for companies and products that they feel represent people "like us". In this sense, twitter is a good connection to build relationship with customers, partners and other people who care about the company, Twitter isn’t just about useful immediacy
It gives you a possibility to know people closely, and increase the number of people you can market in your sector. In fact, It will allow you infiltrate deeply into the lifestyles of those people who are interested in your business, to help build loyalty to the company’s brand. It allows the creation and working of interactivity experiences and platform networking to make projects. Individuals and companies with common interest can meet online and discuss issues, share information, generate ideas, and develop valuable relationship and feel them really represented each other.
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